Maybelline Colossal Waterproof Black Mascara, 0.27 fl oz - 72 Pack
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* Comparison Price
* Comparison Price
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2. Volume Discounts
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Shipping Details
Shipping Details
2-4 Business Days
Orders are dispatched within 24 hours of payment confirmation, except for products that specify a different shipping timeframe on the product page.
Delivery times are estimates and may vary based on carrier performance, destination, and order type. Freight and pallet shipments follow separate delivery schedules.
Product Specifications
- Category: Personal Care / Beauty / Mascara
- Brand: Maybelline
- Product Type: Waterproof mascara
- Product Line: Colossal
- Variant: Black
- Unit Size / Capacity: 0.27 fl oz per unit
- Pack Configuration: 72 pack case
- Formula Positioning: Waterproof volumizing mascara with collagen positioning
- Brush Positioning: Big Shot brush positioning with wavy bristles
- Use Positioning: Lash volume, eye makeup, and waterproof mascara category
- Intended Use: Pharmacy cosmetics aisles, mass retail beauty planograms, grocery beauty sections, beauty supply stores, impulse cosmetics fixtures, and multi-location replenishment programs
Product Description
Maybelline Colossal Waterproof Mascara Black 0.27 fl oz is an eye makeup SKU designed for retailers and distributors managing mascara, waterproof cosmetics, and everyday beauty assortments. The black waterproof format supports core cosmetics planograms where shoppers look for lash volume, bold color impact, and long-wear mascara options.
This 72 pack case supports wholesale stocking, consistent shelf-facing, and multi-location replenishment across pharmacy, mass retail, grocery beauty, beauty supply, and impulse cosmetics sections. The 0.27 fl oz tube format fits standard mascara fixtures and helps retailers maintain recognized Maybelline eye makeup options within high-turnover beauty categories.
Packaging & Format
- Format: Waterproof mascara tube with applicator brush
- Unit Size: 0.27 fl oz per tube
- Pack: 72 units per case
Key Features
- Waterproof mascara format for eye makeup and beauty assortments
- Black shade supports core mascara merchandising and standard cosmetics planograms
- Volumizing formula positioning with collagen for lash-volume shelf placement
- Big Shot brush positioning with wavy bristles for bold lash impact merchandising
- 72 pack case supports bulk stocking, cosmetics resets, and multi-store replenishment
Please note
The product image may differ from the actual item. Manufacturers occasionally update packaging, and while we do our best to reflect those changes promptly, some updates may not yet be shown on our site. The product itself remains the same.



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